Google Decloaks Veo 2's Pricing: A New Video-Generating AI That Costs 50 Cents Per Second

Published: 23 Feb 2025
Google has revealed the pricing details of its video-generating AI powerhouse, Veo 2, generating a buzz in the tech world.

In the intricate world of technology, Google’s latest unveiling has taken center stage: Veo 2, an AI model capable of generating video content. Its quietly revealed pricing has incited quite the chatter, costing 50 cents per second of video. This accumulates to $30 per minute and a hefty $1,800 per hour.

Expert researcher from Google DeepMind, Jon Barron, put these costs in perspective, drawing comparisons with the grand scale production of blockbuster Marvel movie ‘Avengers: Endgame’. The production budget for the movie reportedly reached $356 million, equivalent to a staggering $32,000 per second.

Adding another layer to the discussion, OpenAI recently rolled out its own video generation model, Sora, available for subscribers at a flat $200 per month with a ChatGPT Pro subscription. The money ball is in play, and the tech giants are betting big on an AI-driven future in video generation.