Harnessing AI Power, Dovetail Reinvents Team Dynamics with Slack Integration Offering Instant Customer Knowledge.

Published: 20 Feb 2025
In its latest move, Dovetail takes the implementation of AI-driven customer insights a notch higher, unveiling a new Slack-based assistant.

In an age where the customer reigns supreme, knowing what they desire, feel or require is no longer a luxury, but a necessity. Guided by this understanding, Dovetail, a forerunner in the AI-driven customer insights realm, has unveiled a game-changing integration: a AI assistant built into Slack. This new feature aims to keep customer understanding at the heart of every team discussion, thereby enhancing decision-making processes. The ‘Ask Dovetail AI assistant in Slack’ allows teams to instantaneously access curated customer insights within their working environment, ensuring product decisions are backed by comprehensive customer context.

Srinivas Krishnamurti, VP of Product at Dovetail, reiterates the motivation behind the new move stating, ‘With our new Ask Dovetail AI assistant, teams can intertwine customer insights from Dovetail with ongoing Slack conversations, furnishing them with the latest customer context.’

This simplified data accessibility and integration is a step toward making data-driven decision making more natural and frictionless. Dovetail’s new integration ensures a seamless workflow where a product manager can quickly access relevant feedback from Dovetail while discussing a recent UI change on Slack. This real-time integration promotes data-guided actions without the disruption of switching platforms or searching through documents.

Importantly, this move by Dovetail sets new standards for Slack, the platform often regarded as the principal work environment for fast-moving teams. With the Dovetail integration, teams can now combine customer knowledge with team discussions on a single platform, all the while making better, faster decisions informed by immediate access to customers’ sentiments and research.

As of today, the Ask Dovetail AI assistant in Slack is available to the public, reinforcing Dovetail’s commitment to transforming organizations’ understanding of their customers.